Our questions today come from Eric Roberts. Eric is a senior at Arizona State University.
What are the benefits for starting a blog while in school?
Can having a blog help me land a job?
Yes! I often ask if people have written their own blog during interviews. I want to see how creative they are. If you can’t write well about something you’re passionate about, then you probably won’t be able to write about things you might not be as passionate about in the job (let’s face it – you might not be put on the best assignments when you first start out). Not only can writing your own blog help you land a job, it can help you get internships and into brand ambassador programs with companies.
Will I see any immediate monetary benefits from starting a blog?
You will probably not see immediate monetary benefits from starting a blog. You first need to build an audience and increase the visits to your site. Brands looking to advertise or pay for product reviews want to make sure they are getting a high return on investment. So, they will not want to pay you until they know that you have a large reach and that you directly influence your audience to engage with the brands that you advertise – whether that is driving traffic to their site or buying their product.
How do I decide what to write about?